Analytics & reporting

Analytics & reporting

A clear view of content, campaigns, outbound and commercial performance.

Let’s Talk Ways to work together
What I can help with

Practical, senior-led delivery.

I can deliver the work directly, work alongside your internal team or coordinate specialist support. Scope, outputs and responsibilities are defined for your business.

01

Agreed performance measures

Planned against your commercial goals and connected to the rest of your marketing.

02

Conversion tracking

Planned against your commercial goals and connected to the rest of your marketing.

03

Dashboards

Planned against your commercial goals and connected to the rest of your marketing.

04

Regular KPI reviews

Planned against your commercial goals and connected to the rest of your marketing.

How it works

Clear steps, agreed outputs.

  1. 01

    Review

    Understand where you are, what is working and what is not.

  2. 02

    Plan

    Agree priorities, scope, owners and measures.

  3. 03

    Deliver

    Do the work, hands on, alongside your team.

  4. 04

    Measure

    Report on results and refine what comes next.

Experience

Brands Vicki has worked with.

  • Accenture
  • XTB
  • GenHive
  • Heidelberg Materials
  • Nord
  • BW&P
  • Seer

Ready to make your marketing work harder?

Whether you need fractional CMO leadership, a better connected marketing operation or help attracting the right talent, let’s discuss the right starting point.

Let’s Talk